Location: New York City

Hobbies: Cooking, farmers markets, vintage shops, strolling in the city

Favorite Type of Sewing: I don't "love" sewing, but I am addicted to the results and so I do it again and again and again. Great quality sewing machines help!

IDILVICE, a Swiss native from the city of St. Gallen with a Master's Degree in Graphic Design, started sewing out of the desire to make clothing for herself. After moving to The Big Apple in 1994, she got so many compliments on her style that she decided to ditch Graphics for Fashion. Once she saw her designs featured on the runway among designers like Anna Sui and Todd Oldham, nobody could talk her out of making a career in fashion, which she has been successful at for almost twenty years.  Visit IDILVICE at her blog: and storefront: